How It Works + The Investment
There are four pieces to every website project:
1. Message Clarity + Strategy
The goal of this session is to nail down the messaging framework we’ll use throughout your entire website and other marketing materials.
Together, we will clearly define who your customer is and how your products transform their lives. At the end of this step, we’ll have a crystal clear picture of exactly what your message is to your clients.
2. Website Design
(Up to 7 pages)
Anything beyond that— more pages, eCommerce, or additional functionalities— will require a custom quote.
That said, I’m a huge advocate for simplicity— and your target customers probably are too. Less is almost always more.
And not in a sleazy, salesy kind of way. You and I both know that the right customers NEED what you have to offer. We just have to tell them about it. They’ll be so grateful you did.
4. Domain + Hosting + SSL
Truth is, if you don’t have a marketing degree, you probably don’t understand what these are or why you need them. In layman’s terms: you need a domain name, a server (hosting) to store it on “in the cloud,” and a fancy (not really) certificate that shows you’re a real business— not a scam artist.
There are a LOT of options out there. Let me walk you through them— good to bad, cheap to fancy.
- Message Clarity
- Web Design + Development
- Copywriting for up to 7 pages
- Office Rental Space is a cost.
- Office supplies are a cost.
- Insurance is a cost.
Marketing is arguably the only business “cost” that actively works toward making you money.