Meet Annie Hurst: Chief Geek, Font Snob, and Creative Director at Off-Center Design
Over 10 Years Experience
Annie is a quirky artist-meets-tech kind of gal who loves geeking out over new designs, updated website functionality features, and giant books with nothing but PHP code from cover to cover. She specializes in visual branding and marketing. Her obsession for perfection inspired the initials for her business—OCD. But it doesn’t stop there. With a thirst for knowledge and an urge to always improve her craft, you can regularly find Annie with her nose in a 3-inch-thick book about website coding, SEO, or design psychology.
Annie earned her Associate’s of Applied Science with a minor in Graphic Design and Fine Arts from East Central College. She followed that degree up with a two-year certificate in website design from Webster University. These degrees added to her already-developed artistry that started early in life.
At the core of everything Annie does is her excitement at seeing fellow business owners succeed. She is passionate about providing strategic design at reasonable rates. With every design, she focuses on getting it right and delivered on time. Each and every client is important to Annie and Off-Center’s team.
A Little Back Story…
Annie stumbled into graphic design while she was in high school when she discovered she’d already taken all of the art classes available at Washington High School. When she learned about the Graphic Design course offered off campus, she was eager to begin. She spent 1/2 days learning design throughout her Senior year.
Fresh out of high school, Annie didn’t wait to begin her practical education. She began working for a local company as their graphic designer to gain practical experience in the design industry. And with over 8 years experience under her belt already, Annie began Off-Center Design in 2013 as a means to provide entire branding and marketing strategies to help businesses grow.
Since then, Off-Center Design has evolved from a one-man graphic and web design operation to a full team of experts. Each team member is an expert in their field, focusing solely on their role. We have partnered together to form a strong marketing agency, without the agency overhead.
“As a business owner, I appreciate how important design is for any business. I’ve experienced first-hand how a design can speak for a business, both positively and negatively. It’s so important to give your customers the right impression of your business. My #1 goal with any new project is to help my clients open doors and make sales through designs that speak to their ideal customers.”
Meet Mindy Schoeneman, The Content Writer, SEOist, and Wordsmith
Off-Center Design regularly partners with Mindy Schoeneman, the owner of Sincerely Me, which is a website content marketing company. Mindy is a phenomenal writer. She helps her customers make more sales by working with them to brand and market their business in a way that not only renders a sale but also creates a connection between business and customer that will keep that customer coming back again and again. Mindy has a gift for producing far-above-average search engine optimization [SEO] results, and for writing in the voice of the client she’s writing for.
Partnering excellent design with excellently written content is the key to SEO success. It’s produced tangible results for the clients Off-Center Design serves. As a team, Mindy and Annie are able to provide a better strategy, a better result, and ultimately a better end-product for their customers. They are setting the bar for their industry.
Meet Kim Wheeler, the Admin Gal that keeps it all running…
If you ever work with the Off-Center team, you will likely run into Kim, whether you know it or not. Kim takes care of all the behind-the-scenes fun, like invoicing, website maintenance, and weekly therapy sessions. (Kidding!)
But really though, this awesome lady, born in Southern California and raised in Arizona, served our great country in the Air Force for 23 years as a Public Affairs Officer. Her primary experience was with international/national media engagement. Her task was to provide news media with information and visuals for their stories. After traveling the world with her career, Kim currently resides in Colorado with her husband and two boys. She works remotely as the right-hand administrator to Off-Center Design.
Meet Lee Pettijohn, the Tech-Guru
Lee is the owner of Witness Web Design, named after his past experience as a missionary in Africa, and his current life to live as a witness for Christ. Lee is a regular contributor to Off-Center Design’s web projects, and handles all the technical functionality development for OCD client websites.
Meet Matt Wilson, the Video Guy
With a Bachelor’s Degree in Video Production from Webster University, over 15 years as the owner of Wilson Video Productions, and with videos produced in three different languages, you won’t find videographer talent better than this. Matt, outdoor enthusiast and blackberry gardening expert, has worked with non-profits like the United Way to for-profit manufacturers, and has even produced a nationally televised bass fishing show.
Matt is a family man first and foremost, but was recently named 2018’s Outstanding Young Professional by the Washington Chamber of Commerce. With videos on the rise in all things web-related, you’ll definitely want to consider adding a video to your marketing arsenal.
Meet Kelly Hayes, the Visual Storyteller (aka Photographer)
Kelly has been an artist all her life. From ballet to fine arts to photography, Kelly has a trained eye for color balance, composition, and body expression. After acquiring her Bachelor’s Degree in Fine Arts from Fontbonne University, Kelly climbed her way to Associate Photographer at Joel Marion Photography, where she works as one of the main photographers and the sole graphic designer.
You can regularly find Kelly behind the lens in St. Louis, Los Angeles, and Colorado. A photo speaks a lot louder than words. Showcase your business online with professional photos, and you’re much more likely to make the sale.